Advertising

To combat growing xenophobia as a result of the Coronavirus, The Chinese Canadian National Council for Social Justice teamed up with The Hive to launch […]

Why do some websites invite visitors to stay and make a purchase, while others can’t maintain a visitor’s interest for more than a few seconds? […]

The Directors Bureau is excited to welcome Emmy winner Natasha Lyonne to the filmmaker collective. Lyonne  is a gifted creator who continually pushes boundaries as a producer, […]

The ANA report identified ROI/ROAS as the 1st and 2nd most important media KPIs. Unfortunately, most media planning and buying software cannot track ROI nor […]

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So, what’s your general understanding of the term ‘Corporate Culture’? It must be on the lines of – something that describes and directs the ways […]

When it comes to spa marketing, a frequent question is how to keep your clients coming back. We’ve all seen frantic, frazzled customers entering a […]

Copywriting Type Of Work: Freelance/Part-time Date Posted: January 13, 2022 Description OverviewWho we are: The Lacek Group is a collection of brilliant, passionate, intellectually curious, […]

It has been a dismal two years for the movie industry. There’s no way around it, no sugarcoating it—the pandemic may have had a bigger […]

How is Auto Branding an Effective Medium for Promotions? Auto rickshaws are an integral part of city life. Alongside local trains and buses, they constitute […]

207% Rise in CTV Impressions – Innovid Report’21 Reading Time: 4 minutes Pandemic has brought a dramatic change in the advertising strategy of various brands. […]

Smart devices have gifted us numerous platforms that have revolutionised the way we interact, collect knowledge and entertain ourselves. Leaving behind traditional media for communication […]

2022 is here, now is the time to start working on your business’ marketing plan for the new year. Having the upcoming months mapped out […]

AncestryUK have created a new Brexit-themed ad to promote the AncestryDNA product – “the largest global DNA database.” AncestryUK Brexit Together Forever British DNA stats […]

A proposed bill in the UK is calling for commercial images featuring digitally-altered bodies to be labelled as such. This means advertisers, broadcasters, and publishers […]

Choosing a digital marketing agency is one of the most important decisions you’ll make for your company. It’s not something you should take lightly, and […]

In this final installment of our “On Notice” series about the FTC’s Notice of Penalty Offenses Concerning Endorsements, we discuss when and how to properly […]

New Zealand’s big banks have a money problem, and if they don’t do something about it, it’s going to kill them. It’s not the money […]

Welcome to 2022’s first edition of the Microsoft Advertising product roundup. Normally you’d find this post on the first Tuesday of the month, but we’re […]

03 Nov, 2021 Over the years, the consumption of online videos has increased tremendously. More than two billion users across the globe log in on […]